El Content marketing para startups
He analizado en detalle lo que he aprendido en los últimos años alrededor del contenido, y si tuviera la edad para empezar con un nuevo emprendimiento, no dudaría…
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Qué es content marketing: supongamos que creas contenido en diferentes formatos, que tratan de atraer la atención del público. Que a través de este contenido intentas que el cliente tome las decisiones que le llevarán a realizar la compra.
Adicionalmente, estás considerando cómo el contenido se planifica y distribuye con una visión a mayor plazo. No tan inmediata e instantánea, sin embargo, tienes la intención de atrapar las miradas desde el primer momento. No pierdes ningún segundo en monitorear el comportamiento de tu contenido y aprendes de los resultados. Lo que te lleva a pensar mejor los próximos pasos.
¡Felicidades! Ya sabes qué es marketing de contenidos. En general, el marketing de contenidos se trata de una estrategia para planificar, crear y distribuir contenido de valor, con el propósito de crear para las marcas sus propias audiencias!
Ampliando tu conocimiento sobre qué es content marketing te puede ayudar a perfeccionar tus técnicas y a avanzar con tu negocio.
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